F. Robert Jacobs,
Indiana University Richard B. Chase,
University of Southern California
ISBN: 007340330x Copyright year: 2008
Feature Summary
Up-to-date coverage of Supply Chain Management, Enterprise Resource Management, Six-Sigma, and Lean Manufacturing: the topics that companies focus on today.
Breakthrough Boxes featuring best practices at real companies
Engaging short cases: real companies, interesting exercises. (Companies include Toshiba, IKEA, Brunswick Motors)
Internet Beer Game and E-OPS game that are popular with adopters of Chase 11e, also apply to The CORE.
Reduced length and price.
Student DVD with improved user interface, new and expanded videos, and a wealth of study resources for students.
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If you're an instructor thinking about adopting this textbook, request a free copy for review.
2008 McGraw-Hill Higher Education