Communicating at Work Information Center: What's New


		Overview Feature Summary What's New About the Authors Sample Chapter Table of Contents Preface Supplements PageOut



	Student Edition
	Instructor Edition

Communicating at Work: Principles and Practices for Business and the Professions , 9/e

Ronald B. Adler, Santa Barbara City College
Jeanne Marquardt Elmhorst, Albuquerque TVI Community College

What's New

New chapter lineup: the coverage of presentational speaking offers more useful information. A separate chapter (14) now focuses exclusively on persuasive presentations, reflecting the importance of influencing others in the world of business and the professions.
Chapter 1 now includes theories of organizational cultures and offers tips to students on cultivating personal networks.
Chapter 4 offers an expanded explanation of how misunderstandings are grounded in the symbolic nature of language, the benefits and dangers of using specialized business terms, the nature of more- and less powerful speech, and tips for improving nonverbal effectiveness.
Combined topics. Situational analysis and organization now are combined in a single chapter (10), so students can learn these key concepts most quickly.
New pedagogy: On Your Feet activities in every chapter get students speaking comfortably from the very beginning of the course. These activities offer an easy-to-follow framework for organizing and presenting brief talks on a variety of interesting topics that reinforce concepts from the text.
New Self-Assessments in every chapter give students a chance to assess how well they are applying the concepts. Assesments include inventories of personal communication networks, diagnoses of cultural intelligence, assessments of personal conflict style, and nonverbal presentation styles.
New "Career Tip" sidebars with practical advice on a diverse array of topics including careers in communication, how to apologize effectively, finding visual aids online, and the use of video feedback to improve presentations.

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