F. Robert Jacobs,
Indiana University Richard B. Chase,
University of Southern California
ISBN: 0073525227 Copyright year: 2011
Feature Summary
Comprehensive coverage of Operations and Supply Chain Management, including both services and manufacturing.
Up-to-date content (See Revisions)
ScreenCam Tutorials covering the use of Excel, Excel templates, and problem solving in general.
Balanced coverage of strategic decision-making as well as quantitative analysis and technology necessary for successful operations support.
Lively and motivating writing style and choice of companies and vignettes which provide interest and motivation for students at both the undergrad and MBA level.
Text supported by comprehensive text support web site-the Online Learning Center www.mhhe.com/jacobs13e along with Jacobs OM site- www.pom.edu
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2011 McGraw-Hill Higher Education