HelpFeedback
The Dynamics of Mass Communica
Information Center
Overview
New To This Edition
Table of Contents
Book Preface
About the Author
Sample Chapter


Student Edition
Instructor Edition
The Dynamics of Mass Communication: Media in Transition, 12/e

Joseph R. Dominick, University of Georgia

ISBN: 0073526193
Copyright year: 2013

Table of Contents



Brief Contents

Part I The Nature and History of Mass Communication
Chapter 1 Communication: Mass and Other Forms
Chapter 2 Perspectives on Mass Communication
Chapter 3 Historical and Cultural Context
Part II Media
Chapter 4 The Internet and Social Media
Chapter 5 Newspapers
Chapter 6 Magazines
Chapter 7 Books
Chapter 8 Radio
Chapter 9 Sound Recording
Chapter 10 Motion Pictures
Chapter 11 Broadcast Television
Chapter 12 Cable, Satellite and Internet Television
Part III Specific Media Professions
Chapter 13 News Gathering and Reporting
Chapter 14 Public Relations
Chapter 15 Advertising
Part IV Regulation of the Mass Media
Chapter 16 Formal Controls: Laws, Rules, Regulations
Chapter 17 Ethics and Other Informal Controls
Part V Impact of the Media
Chapter 18 Social Effects of Mass Communication

Glossary
Photo Credits
Index

The Dynamics of Mass Communication, Twelfth Edition, Book Cover

To obtain an instructor login for this Online Learning Center, ask your local sales representative. If you're an instructor thinking about adopting this textbook, request a free copy for review.