Basic Marketing Information Center: McGraw Hill's Enhanced Cartridge eCommerce Purchase


		Table of Contents About the Authors Book Preface Sample Chapter Feature Summary Supplements Marketer's Showdown Demo PageOut MH Enhanced Cartridge


	First Time Users
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Basic Marketing: A Marketing Strategy Planning Approach, 16/e

William D. Perreault, Jr., University of North Carolina
Joseph P. Cannon, Colorado State University
E. Jerome McCarthy, Michigan State University

ISBN: 007352980x
Copyright year: 2008

McGraw Hill's Enhanced Cartridge eCommerce Purchase

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