International Business, 11/e
Wendell H. McCulloch Jr., California State University
J. Michael Geringer, California Polytechnic State University
Michael S. Minor, University of Texas, Pan-American
Jeanne M. McNett, Assumption College
Welcome to the Online Learning Center for Ball, McCulloch, Geringer, Minor and McNett's International Business 11th Edition.
International Business continues to be the most objective and thorough treatment of International Business available for students. Enriched with maps, photos, and the most up-to-date world data, this text boasts the collective expertise of five authors with firsthand international business experience, specializing in international management, finance, law, global strategy, and marketing – a claim no other text can make. Only Ball, McCulloch, Geringer, Minor and McNett can offer a complete view of International Business as diverse as the backgrounds of business students.
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Welcome to the Online Learning Center for Ball, McCulloch, Geringer, Minor and McNett's International Business 11th Edition.
International Business continues to be the most objective and thorough treatment of International Business available for students. Enriched with maps, photos, and the most up-to-date world data, this text boasts the collective expertise of five authors with firsthand international business experience, specializing in international management, finance, law, global strategy, and marketing – a claim no other text can make. Only Ball, McCulloch, Geringer, Minor and McNett can offer a complete view of International Business as diverse as the backgrounds of business students.