Go to the Web site of Kraft, the food services company (http://www.kraft.com). Click on "brands," and then click on "North America" and answer the following questions:
What kind of international structure do you think Kraft uses to manage its food operations?
Given the information on these pages, what kind of organizational structure do you think Kraft uses to manage its U.S. operations? Why do you think it uses this structure?
What do you think are the main challenges Kraft faces in managing its food business to improve performance?
