Essentials of Strategic Management Information Center: Table of Contents


		Overview Table of Contents Case List About the Authors Book Preface Sample Chapter Supplements Simulations Save with eBooks!


	First Time Users
	Student Edition
	Instructor Edition

Essentials of Strategic Management: The Quest for Competitive Advantage

John E. Gamble, University of South Alabama
Arthur A. Thompson, Jr., University of Alabama

ISBN: 0073530301
Copyright year: 2009

PART I: STRATEGY, CORPORATE ENTREPRENEURSHIP, AND LEADERSHIP
Chapter 1: Strategy and the Quest for Competitive Advantage
Chapter 2: Leadership and the Strategic Management Process
Chapter 3: Competitive Strategy and Advantage in the Marketplace

PART II: FACTORS SHAPING STRATEGIC CHOICES
Chapter 4: Industry and Competitive Analysis
Chapter 5: Analyzing a Company’s Competitive Strength and Cost Structure

PART III: EXECUTING THE STRATEGY
Chapter 6: Implementing and Executing the Chosen Strategy
Chapter 7: Ethical Business Strategies, Corporate Social Responsibility, and Environmental Sustainability

PART IV: BEYOND COMPETITIVE STRATEGY
Chapter 8: Strategies for Competing in International Markets
Chapter 9: Strategies for Multi-Business Corporations

PART V: CASES IN STRATEGIC MANAGEMENT
1. Costco Wholesale Corp.—Mission, Business Model, and Strategy
2. The Battle in Radio Broadcasting: XM vs. Sirius vs. Local Radio vs. Internet Radio
3. Competition in the Bottled Water Industry in 2006
4. Blue Nile, Inc.—World’s Largest Online Diamond Retailer
5. Panera Bread Company
6. Coach Inc.: Is Its Advantage in Luxury Handbags Sustainable?
7. Nucor Corporation—Competing Against Low Cost Foreign Imports
8. Competition in Video Game Consoles
9. Electronic Arts in 2007: Can It Retain Its Global Lead in Video Game Software?
10. Manpower Australia: Using Strategy Maps and the Balanced Scorecard Effectively
11. Abercrombie and Fitch: An Upscale Sporting Goods Retailer Becomes a Leader in Trendy Apparel
12. Monitoring Foreign Suppliers: The Challenge of Detecting Unethical Practices
13. Spectrum Brands’ Diversification Strategy—A Success or a Failure?
14. Sara Lee Corp.: Retrenching to a Narrower Business Base

To obtain an instructor login for this Online Learning Center, ask your local sales representative. If you're an instructor thinking about adopting this textbook, request a free copy for review.