Free CD-ROM
Each copy of the text comes with a free CD-Rom that contains 5 extra chapters. These cover the Statistical Background to Business Research with a chapter on each of the following: Data Preparation, Displaying And Preparing Data, Hypothesis Testing, Measure Of Association And Multivariate Analysis.

Student and Manager perspective
In addition to including the managerial perspective on research, the book now also offers a strong student-centred perspective. This helps readers engage with research from both perspectives and thus better understand the complexities of undertaking research in different contexts.

International examples
Drawn from a wide range of disciplines within business and management research, the text features a plethora of European based examples to give students indispensable insight into business research in the real world.

Quantitative and qualitative research methods
The text presents a balanced coverage of both quantitative and qualitative research methods.

Emphasis on ethics and philosophy
The text offers unrivalled coverage of the ethical and philosophical dimensions of research. In addition to a dedicated chapter on research ethics, the author has integrated wider ethical issues and philosophical concerns into the text throughout.

Assessment Material
The end of each chapter includes excellent assessment material designed to test and evaluate how much has been learned. Two types of question feature in each chapter:

• Terms in Review - these questions encourage readers to clarify, analyse and consider the concepts raised in each chapter.
• Making Research Decisions – more practical in nature, these questions directly challenge the reader about practical research issues, asking them to put themselves in the mind of a researcher.

Case Studies
The book includes 7 internationally based case studies, each of which relates directly to topics covered in the book. Ranging from short vignette cases to full-length company cases with sample material and data sets, each case has a set of questions aimed at helping readers put the knowledge and skills garnered from reading the chapters to practice.