HelpFeedback
Wilson, Services Marketing
Information Center
Overview
Feature Summary
Table of Contents
Book Preface
Sample Chapter
About the Authors
Request Lecturer Copy
Make the Grade!
Get Adobe Reader
Stay e-Lert! Offers an...
Feedback
Buy the Book
Request Password


Student Edition
Instructor Edition
Services Marketing

Alan Wilson
Valarie Zeithaml
Mary Jo Bitner
Dwayne D Gremler

ISBN: 0077107950
Copyright year: 2008

Request Lecturer Copy



If you are considering using the Services Marketing for course adoption, you can request a complementary lecturer copy by clicking here and filling in the online form.

Please note that lecturer copies can only be sent to college or university addresses within Europe, the Middle East or Africa. Lecturers outside these regions should contact their respective International Office.

Services Marketing by Wilson, Zeithaml and Bitner book cover

To obtain a lecturer login to the Online Learning Centres, ask your local sales representative. If you're a lecturer thinking about adopting this textbook, request a lecturer copy for review.