David Smith,
Nottingham Business School, Nottingham Trent
ISBN: 0077121236 Copyright year: 2011
Welcome to the Online Learning Centre for Exploring Innovation by David Smith.
The second edition of Exploring Innovation offers a contemporary and fresh perspective on innovation in all its forms. Written with business students in mind, the book provides a clear and comprehensive introduction to defining, analysing, managing and fostering innovation. The book’s lively, accessible style and many examples and cases of innovative products and services bring the new frontiers of business to life.
The new edition has been comprehensively updated to feature:
More coverage on the commercial aspects of innovation and business models
Greater emphasis on user innovation
An introduction to the concept of open innovation
Fully revised coverage of innovation strategy
Expanded material on the management of innovation, linking a number of managerial techniques to a specific model of the management process.
THE STUDENT CENTRE
The Student Centre for this title contains learning objectives to provide brief chapter overviews, multiple choice quizzes for revision, and an appendix of additional resources for research assignments.
THE LECTURER CENTRE
The Lecturer Centre for this title contains PowerPoint slides for presentations, Tutor Notes with seminar ideas and activities, Case Notes to suuport the cases in the text and additional case studies.
ACCESSING THE LECTURER CENTRE
The Lecturer Centre is for instructors and lecturers only and as such is password-protected. In order to request the password to access the Lecturer Centre, please fill in your details on the request
password page. A McGraw-Hill representative will contact you in due course.
REQUEST LECTURER COPY
If you are considering using Exploring Innovation for course adoption, you can request a complementary lecturer copy by clicking here and filling in the online form.
Please note that lecturer copies can only be sent to college or university addresses
within Europe, the Middle East or Africa. Lecturers outside these regions should
contact their respective International
Office.