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Economics for Business
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Student Edition
Instructor Edition
Economics for Business, 3/e

David Begg, Principal, Business School at Imperial College
Damian Ward, Snr Lecturer, Bradford Univ. School of Management

ISBN: 0077124731
Copyright year: 2009

Overview



Economics for Business, 3e, is an essential introduction to economics, tailor-made for business students. Building on the successful 2nd edition, the text demonstrates the relevance of applying economics principles to solve business problems, using a unique business first approach. Key economic theories are clearly explained within the context of modern business, drawing on a wealth of contemporary examples to bring the topics to life. The pedagogy allows students to consolidate their learning and equips them with the economic tools to confront real business situations.


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