Section one THE NATURE OF INTERNATIONAL BUSINESS Chapter 1 The Challenging World of International Business Chapter 2 International Trade and Investment Chapter 3 International Institutions from an International Business Perspective
Section two INTERNATIONAL ENVIRONMENTAL FORCES Chapter 4 Sociocultural Forces Chapter 5 Natural Resources and Environmental Sustainability Chapter 6 Political and Trade Forces Chapter 7 Intellectual Property and Other Legal Forces Chapter 8 The International Monetary System and Financial Forces Chapter 9 Labor Forces
Section three THE ORGANIZATIONAL ENVIRONMENT Chapter 10 International Competitive Strategy Chapter 11 Organizational Design and Control Chapter 12 Assessing International Markets Chapter 13 Entry Modes Chapter 14 Marketing Internationally Chapter 15 Global Operations and Supply Chain Management Chapter 16 Managing Human Resources in an International Context Chapter 17 International Accounting and Financial Management
ENDNOTES CREDITS INDEX |