Instructor & Student Supplements:

• Instructors Resource CD-ROM - All of our instructor supplements are available on this one-stop website (www.mhhe.com/gamble2e) and our IRCD, which includes the complete Instructor's Manual, Test Bank, Computerized Test Bank (EZ Test), and accompanying PowerPoint slides with all the figures from the text.
  • Instructor's Manual & Case Teaching Notes were prepared exclusively by the text coauthors. It includes a section on suggestions for organizing and structuring your course, sample syllabi and course outlines used by the coauthors, a copy of the test bank, and comprehensive teaching notes for each of cases. All of the teaching notes were written by the text coauthors and reflect their analysis and insight into how to best teach the case.
  • PowerPoint Slides To facilitate delivery preparation of your lectures and to serve as chapter outlines, you'll have access to the PowerPoint presentations that the authors have developed for their own classes. The collection includes approximately 250 professional-looking slides displaying core concepts, analytical procedures, key points, and all the figures in the text chapters.
  • Test Bank There is a test bank prepared by the co-authors and contain over 500 multiple choice questions and short-answer/essay questions. Questions are tagged with learning objectives, level of difficulty, Bloom's Taxonomy, and AASB criteria. The AACSB tags allow instructors to sort questions by the various standards and create reports that provide evidence the curriculum satisfies accreditation standards.
  • EZ Test, a computerized version of the test bank, is a flexible and easy-to-use electronic testing program allowing instructors to create multiple versions of tests from book-specific items with a wide range of question types, including adding their own. And any test can be exported for use with course management systems . The program is available for Windows and Macintosh environments.
• NEW: McGraw-Hill EZ Test Online is accessible to busy instructors virtually anywhere - in their office, at home or while traveling - and eliminates the need for software installation. It gives instructors access to hundreds of textbook question banks and millions of questions when creating tests. Instructors can view question banks associated with their textbook or easily create their own questions, and quickly and easily create multiple versions of tests that can be saved for future delivery as a paper test or online. When created and delivered with EZ Test Online, each student's test is immediately scored, saving instructors valuable time and allowing quickly test feedback to students. To register please visit: http://www.eztestonline.com/
• Videos on DVD (0077402723) - A collection of video interviews with executives at such companies as Textron, Verizon, Rio Tinto and Coca Cola provide further illustrations of concepts presented in each of the 10 chapters. Five of the cases (Competition in the Movie Rental Industry in 2008, Dell, Inc. in 2008, Google's Strategy in 2009, Wal-Mart Stores, Inc. in 2008, and Southwest Airlines in 2008) have accompanying video segments that can be shown in conjunction with the case discussions. Suggestions for using each video are contained in the teaching notes for that case.
• Strategy Simulations: The Business Strategy Game & GLO-BUS Both of these simulations allow teams of students to manage companies in a head-to-head contest for global market leadership. These simulations give students the immediate opportunity to experiment with various strategy options and to gain proficiency in applying the core concepts and analytical tools that they have been reading about in the chapters. Students are motivated as they compete against teams in their own class and across the globe as they are applying their learning and are making decisions relating to product quality, production, work force compensation and training, pricing and marketing, and financing of company operations. The challenge is to craft and execute a strategy that is powerful enough to deliver good financial performance despite the competitive efforts.
  With t he Business Strategy Game, teams of students run an athletic footwear company in head-to-head competition against companies run by other class members. Company co-managers must make decisions relating to plant operations, distribution and warehouse operations, work force compensation, online sales at the company's web site, sales and marketing, and finance. The challenge is to craft and execute a competitive strategy that results in a respected brand image, keeps your company in contention for global market leadership, and produces good financial performance as measured by earnings per share, return on investment, stock price appreciation, and credit rating. To find out more or to register, please visit: http://www.bsg-online.com.
  With GLO-BUS, teams of students run a digital camera company in head-to-head competition against companies run by other class members. Company operations parallel those of actual digital camera companies. Just as in the real-world, companies compete with a product line that consists of both entry-level and upscale, “multi-featured” digital cameras that are sold worldwide. To find out more or to register, please visit: http://www.glo-bus.com.
• Online Learning Center: Online assets have been greatly enhanced. Our content available for online courses is much more comprehensive and in line with what needs to be available for hybrid (part online and part person-to-person) courses or completely online courses. The OLC will include a wealth of resources for students such as Case Assignment Questions, Self-Graded Chapter Quizzes, Guide to Case Analysis, and PowerPoint slides.
• Custom texts via CREATE - Craft your teaching resources to match the way you teach!  With McGraw-Hill Create, www.mcgrawhillcreate.com, you can easily rearrange chapters, combine material from other content sources, and quickly upload content you have written like your course syllabus or teaching notes.  Find the content you need in Create by searching through thousands of leading McGraw-Hill textbooks.  Arrange your book to fit your teaching style.  Create even allows you to personalize your book's appearance by selecting the cover and adding your name, school, and course information.  Order a Create book and you'll receive a complimentary print review copy in 3–5 business days or a complimentary electronic review copy (eComp) via email in about one hour.  Go to www.mcgrawhillcreate.com today and register.  Experience how McGraw-Hill Create empowers you to teach your students your way.