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Olc9701033256
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Valarie A. Zeithaml
Mary Jo Bitner
Capítulo Muestra
Tabla de Contenido


Student Edition
Instructor Edition
Marketing de servicios: Un enfoque de integración del cliente a la empresa, 2/e

Valarie A. Zeithaml, University of North Carolina
Mary Jo Bitner, Arizona State University

ISBN: 9701033256
Copyright year: 2002

Cap&tulo Muestra






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