Campbell R. McConnell,
University of Nebraska, Lincoln L. Stanley Brue,
Pacific Lutheran University P. Thomas Barbiero,
Ryerson University
ISBN: 9970960089 Copyright year: 2007
Overview
In its various renditions, adaptations, and translations, McConnell has become the best selling economics principles textbook(s) in the world. McConnell presents the principles material in a way that students enjoy reading; Instructors know that it contains the material they need to teach their principles courses. It covers the core curriculum and provides a strong overall support package
Macroeconomics has a long and successful track record and people teaching principles know it. The effort to focus on core principles, clear writing, and clear and consistent graphics has brought a revival of the McConnell text in the Canadian market in the past few editions. The clear writing, currency of material, examples and coverage of current events makes this a book that appeals to students.
To obtain an instructor login for this Online Learning Center, ask your local sales representative.
If you're an instructor thinking about adopting this textbook, request a free copy for review.