Internet Exercises


1			http://www.corp.aol.com/index.shtml America Online, Inc. was founded in 1985. The organization defines its mission as “To serve the world’s largest and most engaged community.” Explore this informative site. Identify the elements of the perceptual process model of communication. How might these elements be handled at AOL? Identify at least three ways that communication distortion may create difficulties for this organization. Which type of communication medium would be most appropriate for AOL to utilize? Explain. Prepare a one to two page report that identifies your responses to the above questions.




2			http://www.ford.com/en/company/default.htm?referrer=home The organization that is known as Ford Motor Company had its beginning in 1903. Today, over 100 years later, Henry Ford's initial idea has grown to become a global automotive industry leader. Having recently encountered significant problems, this organization continues to stand strong. In today's highly competitive global marketplace, Ford Motor Company remains a vital segment of the automobile industry. Carefully study this organization via its Internet Website. How important is effective communication to this company? Explain. How do you believe effective interpersonal communications occurs at Ford? Identify ways in which ineffective communication could create difficulties for this organization. Identify methods that Ford could utilize to improve their communication process. Prepare a two-page report in response to the above questions. Be prepared to share your responses with the class.

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