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Telecommunications, 8/e
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Contents:
Chapter 1: Radio
Chapter 2: Broadcast Television
Chapter 3: Cable Television
Chapter 4: Movies
Chapter 5: DBS, Tapes, Discs, and the Internet
Chapter 6: Organizational and Personal Telecommunications
Chapter 7: International Electronic Media
Chapter 8: Business Practices
Chapter 9: Programs
Chapter 10: Laws and Regulations
Chapter 11: Ethics and Effects
Chapter 12: Advertising
Chapter 13: Audience Feedback
Chapter 14: Production, Distribution, and Exhibition
2003 McGraw-Hill Higher Education
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2003 McGraw-Hill Higher Education