David Marshall,
Millikin University Wayne McManus,
College of the Cayman Islands Dan Viele,
Webster University
ISBN: 0072834641 Copyright year: 2004
Accounting: What the Numbers Mean, 6e, by Marshall/McManus/Viele meets the needs of students who will not be accountants but who do need to understand accounting, the language of business, in order to effectively participate in activities such as planning, control, and decision- making. Marshall takes readers through the basics: what accounting information is, what it means, and how it is used. Students examine financial statements and discover what they do and do not communicate. Marshall develops the crucial decision-making and problem-solving skills students need in order to succeed in a professional environment.
In this new edition of Marshall, we listened to our reviewers and enhanced its already clear presentation by adding a new, engaging, 4-color design! In addition to adding color to the pedagogical features, the authors have also made the important change of adding the Cash Flow Column to the horizontal presentation of financial statements, enabling students to understand the simultaneous effects of business events in all three financial statements. The authors are also now presenting the Horizontal method just before the journal entries to further emphasize the user perspective.
We have an excellent technology tool to enhance your students’ experience in practicing problem materials. Homework Manager is an optional supplement that uses an intelligent algorithm to generate an infinite number of problems for the student to work, based on problem structures from the text. This allows your student to have all of the practice they need in order to truly master the accounting concepts you are presenting in class.
Of course, we continue to offer the Student Study Resource FREE with each text. This powerful student resource includes learning aids such as Solutions to Odd-Numbered Problems, Study Outlines, and PowerPoint Notes.
Find out why so many students and faculty praise the presentation and engaging writing style of Accounting: What the Numbers Mean, 6e, by Marshall/McManus/Viele
To obtain an instructor login for this Online Learning Center, ask your local sales representative.
If you're an instructor thinking about adopting this textbook, request a free copy for review.
2004 McGraw-Hill Higher Education