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Chapter Objectives
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After reading this chapter, you should be able to:
  1. Define culture.
  2. Define communication.
  3. Discuss the relationship between culture and communication.
  4. Describe the role that context and power play in intercultural interactions.
  5. Identify and define ethnocentrism.
  6. Identify and describe stereotyping.
  7. Identify and describe prejudice.
  8. Identify and describe discrimination.
  9. Explain the ways in which ethnocentrism, stereotyping, prejudice, and discrimination act as barriers to effective intercultural communication.







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