Thanks to feedback from users around the world, Managerial Economics and Business
Strategy remains the top selling managerial text in the market. I am grateful to
all of you for allowing me to provide this updated and improved product. Before
highlighting some of the new features of the seventh edition, I would like to stress
that the fundamental goal of the book—providing students with the tools from
intermediate microeconomics, game theory, and industrial organization that they
need to make sound managerial decisions—has not changed.