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Applegate
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Student Edition
Instructor Edition
Corporate Information Strategy and Management: Text and Cases, 8/e

Lynda M Applegate, Harvard Business School
Robert D Austin, Copenhagen Business School and Harvard Bus. School
Deborah L Soule, Harvard Business School

ISBN: 0073402931
Copyright year: 2009

Feature Summary



  • New and updated cases that align itself with the current year. Case studies are provided at the end of each module to enable discussion of the issues that twenty-first-century executives must address.
  • Reorganization of chapters to better fit the model of an Advanced MIS course.
    • Impact of IT on the ‘organizational design' covered exclusively in Chapter Three.
    • Impact of IT on the ‘business models' covered exclusively in Chapter Two.
    • Managing IT Project Delivery is now in the second module.
    • Limited cases and governance IT functions included in the third module.
  • New discussion of how to frame the business case for IT and measure business value and governance.
  • New discussion in the first module discusses the impact of IT on organizational capabilities and leadership.

Retained Features:

  • Modular approach enables instructors to customize text content to suit individual teaching objectives.
  • Coverage of the Internet and the convergence of communications are integrated throughout the text.
  • Short, concise chapters that concentrate on current needs of students and IT professionals.
  • Strong author team from Harvard Business School, well-respected worldwide.
  • Strong focus on IT strategy for non-technical audiences.

Instructors: To experience this product firsthand, contact your McGraw-Hill Education Learning Technology Specialist.