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Video: Small Business in Action Discussion Questions
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One Smooth Stone
This video can be found on the Student DVD.

Summary: As shown in the original video on your Student DVD, "One Smooth Stone" specializes in developing and producing business theater for a wide array of corporate clients around the world. Its clients include companies such as Motorola and Nortel.

Employees at One Smooth Stone need expertise in both business and corporate event planning. One Smooth Stone only recruits highly trained, highly skilled, and self-reliant individuals who can work autonomously and as members of project teams. Given the customer-driven culture of One Smooth Stone, the teams must be empowered. When necessary, Stone will outsource work to companies with expertise it does not have. However, these vendors must embody the same core values as Stone.

The company has a flat, decentralized structure. Its values revolve around building a good relationship with its clients and employees and helping others. One Smooth Stone's entrepreneurial structure is exemplified in its strategic planning processes as well. For example, Stone's managers attempted to use a traditional approach to strategic planning but found that once they had articulated a strategy, it was obsolete. Stone now formulates its strategy via strategic improvisation: It provides a template to its project teams and then lets them generate strategic ideas for the company. The three values of success for One Smooth Stone are: (1) smart, (2) fast, and (3) kind.

Discussion Questions
  1. Why would a functional structure be ineffective at One Smooth Stone?
  2. Does a matrix structure adequately describe the organizational characteristics of One Smooth Stone?
  3. A company's culture is a product of its values and norms. Describe the culture and its characteristics at One Smooth Stone.







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