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Consumers
Eric Arnould, University of Nebraska
George Zinkhan, University of Georgia
Linda Price, University of Nebraska
Disposition, Recycling, Reuse

Chapter Outline

  1. Introduction
    1. Disposition and the Wheel of Consumption
    2. Historical and Cross-cultural Perspectives on Disposition
  2. The Disposition Process
    1. A Model of Disposition
    2. Voluntary and Involuntary Disposition
  3. Profiles of Disposition Behaviors
    1. Discard It
    2. Sell It
    3. Donate It
    4. Gift It
    5. Trade It
    6. Store It
    7. Recycle It
  4. Situational and Individual Factors Affecting Disposal Choices
    1. Factors Intrinsic to the Product
    2. Competitive Pressures
    3. Situational Factors Extrinsic to the Product
    4. Life Status Changes
  5. Disposition: Segmentation and Psychographic Factors
    1. Segmentation
    2. Demographic and Psychographic Factors
  6. Disposition as a Product Choice Criterion
    1. Disposition and Product Choice
    2. Recycled and Green Products
  7. Summary




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