(See related pages)
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| Atmospherics | the process managers use to manipulate the physical retail or service environment to create specific mood responses in shoppers. (See page(s) 611) |
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| External reference price | a price presented by a marketer for the consumer to use to compare with the current price. (See page(s) 602) |
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| Impulse purchase | occurs when a consumer sees an item in the store and purchases it with little or no deliberation as the result of a sudden, powerful urge to have it. (See page(s) 607) |
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| In-home shopping | occurs when consumers acquire products through mail, telephone, or computer orders. (See page(s) 590) |
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| Internal reference price | a price or price range that a consumer retrieves from memory to compare with a price in the market. (See page(s) 602) |
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| Perceived risk | considered to be both a consumer characteristic and a product characteristic it involve the risk associated with the purchase of a product that may not perform as expected. (See page(s) 604) |
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| Privacy concerns | concerns consumers have about providing their personal information which represent a major challenge to the continued growth of Internet commerce. (See page(s) 593) |
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| Reference price | a price with which other prices are compared. (See page(s) 602) |
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| Retail attraction (gravitation) model | used to calculate the level of store attraction based on store size and distance from the consumer. (See page(s) 603) |
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| Servicescape | refers to atmosphere when describing a service business such as a hospital, bank, or restaurant. (See page(s) 611) |
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| Shopping orientation | a shopping style that puts particular emphasis on certain activities or shopping motivations. (See page(s) 606) |
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| Spillover sales | sales of additional items to customers who came to purchase an advertised item. (See page(s) 601) |
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| Stockouts | refers to the store being temporarily out of a particular brand. (See page(s) 614) |
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| Store atmosphere | influenced by such attributes as lighting, layout, presentation of merchandise, fixtures, floor coverings, colors, sounds, odors, and the dress and behavior of sales and service personnel. (See page(s) 611) |
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| Store brands | closely related to store image this occurs when the store or outlet is the brand. (See page(s) 600) |
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| Store image | a given consumer’s or target market’s perception of all the attributes associated with a retail outlet. (See page(s) 598) |
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| Unplanned purchases | purchases made in a store that are different from those the consumer planned to make prior to entering the store. (See page(s) 607) |