To thoroughly understand the role of interviewers and their tasks and responsibilities. |
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To comprehend the capabilities and limitations of external field data collection agencies. |
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To know and be able to perform the in-house interviewer management functions. |
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To develop the ability to supervise and evaluate personal and telephone interviewers. |
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To recognize the sources of interviewing bias and error and know the means to control them. |
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To understand the tasks associated with the telephone and personal interviewing processes. |