Marketing Series: Hospitality & TourismChapter 5:
The Tourism BusinessChapter Objectives
Identify factors that contribute to the growth of tourism. |
| | | Discuss the reasons that people travel. |
| | | Describe the different types of tours. |
| | | Explain the importance of transportation providers. |
| | | Identify the different types of transportation. |
| | | Discuss the impact of the cruise industry. |
| |
|