Marketing Series: Hospitality & TourismChapter 14:
Customer and Employee RelationsChapter Objectives
Explain the importance of good customer relations. |
| | | Identify methods of service in the hospitality industry. |
| | | Describe the steps to resolve guest complaints to retain customers. |
| | | Identify external and internal factors that motivate employees. |
| | | Define the term leadership. |
| | | Describe ethical issues in the hospitality industry. |
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