To know what sponsor objectives encourage survey research. |
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To identify the kinds of populations that are most often surveyed. |
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To consider the research methods that are alternatives to surveys. |
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To understand the main capabilities and limitations of survey research. |
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To recognize the role, rights, and responsibilities of the survey sponsor. |
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To recognize the role, obligations, and responsibilities of the researchers. |
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To appreciate the range and characteristics of potential survey topics. |
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To develop a preliminary understanding of how the topics are measured. |