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News Writing and Reporting for Today's Media, 7/e
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Review Questions
Exercise 8.1
Exercise 8.2
Exercise 8.3
Exercise 8.4
Exercise 8.5
Exercise 8.6
Exercise 8.7
Exercise 8.8
Exercise 8.9
Exercise 8.10
Exercise 8.11
Exercise 8.12

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Special Leads

Exercise 8.1

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Exercise 8.1 (22.0K)

Any one of the special leads could have been used in the following story, which starts with a summary lead. (Much of the information is from a weather story in the Chicago Tribune.) Read the story, and then top it with the following leads: (a) narrative, (b) contrast, (c) staccato, (d) direct address, (e) question, (f) quote and (g) "none of the above."
     Temperatures in the city and across the Midwest powered past the 80-degree mark, shattering records on the way.
     It was 88 here at 4:15 p.m. Saturday, the warmest March 22 ever. Last year on the same date, the high was 33.
     Joining the city in record warmth were, among other cities, Milwaukee, Minneapolis and Des Moines.
     Though temperatures are expected to drop into the low 70s today, meteorologists are predicting continuing sunshine.
     Throughout the city, people took advantage of the heat to de-mothball the tank tops, tune up the 10-speeds and head out to a park. Those lucky enough to own convertibles put down the tops and went out for a weekend drive.
     Students at City University even sunbathed at Olive Park Beach, right under the sign that read, "Beach Officially Closed Until June 1."
     Most everybody on campus was outside somewhere, whether talking on the lawns or roller skating along cement walkways. The most popular activity was hanging around the beach.
     "Suntan 101 meets from 1:30 to 3:30 every day," said sun culturist Brad Smith from Atlanta. "Bring your suntan lotion and a bottle of beer."
     Beer seemed to be the preferred beverage of the day.
     "There's nothing like a cold one on a warm day," shouted Cindy Weiss, a 22-year-old waitress who took a day off to spend at the beach. "These days come so seldom."