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Multiple Choice Quiz
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1
Industry association listings or specialized trade journals are good sources when conducting:
A)economic/financial screening.
B)competitive screening.
C)basic needs screening.
D)socio-cultural screening.
2
_________ are economic data that serve as yardsticks for measuring the relative market strengths of various geographic areas.
A)Market indicators
B)Market factors
C)Trend analysis
D)Cluster analysis
3
The market growth rate index is measured by:
A)average growth rate in commercial energy + real growth rate in GDP.
B)real growth rate in commercial energy + real growth rate in GDP.
C)average growth rate in commercial energy + average growth rate in GDP.
D)real growth rate in commercial energy + average growth rate in GDP.
4
Entry barriers, profit remittance barriers, and policy stability are all part of the:
A)market factors.
B)financial and economic forces.
C)political and legal forces.
D)sociocultural forces.
5
Cultural problems and technical difficulties cause problems:
A)when preparing for field trips.
B)in the collection of secondary data.
C)in the collection of primary data.
D)during the economic/financial screening.





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