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Jacket
Principles & Practice of Marketing, 3/e
David Jobber, University of Bradford, UK

Direct marketing

Web Links

  • Directline: www.directline.com
  • Dell: www.dell.co.uk
  • Boots: www.boots.co.uk
  • Experian: www.experian.com
  • Gold Mastercard: www.mastercard.com
  • EasyJet: www.easyjet.com
  • Seagram: www.seagram.com