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Communicating at Work: Principles and Practices for Business and Professions, 7/e
Ronald B. Adler
Jeanne Marquardt Elmhorst

Informative and Persuasive Presentations

Multiple Choice



1

The type of informative presentation that describes the state of an operation is commonly referred to as
A)a report
B)a briefing
C)an explanation
D)training
2

Suppose that you have been hired as a new financial planner for Prudential. You and several other employees are required to attend an orientation meeting regarding the company's health plan. What type of informative presentation is this?
A)a report
B)a briefing
C)an explanation
D)training
3

A short talk that adds new knowledge to an already informed audience is a type of informative presentation known as
A)a report
B)a briefing
C)an explanation
D)training
4

When you are organizing an informative message, which aspect is especially important to your success?
A)A solid opening statement
B)Consistent eye contact
C)A clear preview
D)The correct use of signposts
5

Which of the following ideas is a useful way to emphasize important points in a presentation?
A)Using an interjection as a commentary that highlights the importance of an idea
B)Repeating key words
C)Using internal summaries
D)All of the above
E)"a" and "c" only
6

If Bob is giving a presentation about his new product to a group of potential investors and is weighing his options regarding the use of more than one channel to deliver his message, which of the following statements regarding multiple channels is accurate?
A)He is more likely to keep his listeners interested.
B)He is better off sticking with one channel because adding video or power point, for example, would only distract his audience from what he is saying.
C)Using multiple channels allows him to pick the most efficient medium to represent his ideas.
D)All of the above
E)"a" and "c"
7

While you are listening to a training session, you notice that the speaker uses a lot of specialized terms that most people seem to be unfamiliar with. What is the problem with this presentation?
A)An overuse of jargon
B)Covering material that is unnecessary
C)A poor preview statement
D)None of the above
8

Read the following statements and then decide which one does the best job of linking a primarily uninteresting topic to the audience.
A)I know that a speech about insurance isn't the most exciting thing to listen to, but if you pay attention today, I'm confident that I can save everyone of you more than $200 a year on insurance costs.
B)When your life is going well it is often difficult to image what might happen if you lost your job. But with today's changing economy, you might want to pay attention to my financial security ideas.
C)Don't you just hate cold and flu season? If you are the type of person who gets sick every year, you might want to pay special attention while I tell you an easy way to avoid it.
D)If you like to have fun at work, you are going to love what I have to say.
9

Chapter Fourteen discusses several methods that can be helpful in involving the audience in your presentation. Which one creates the greatest involvement?
A)Using volunteers
B)Direct participation
C)Question-and-answer sessions
D)Informal surveys before the speech
10

A presentation that attempts to get an audience to voluntarily change its view on capital punishment is an example of
A)coercion
B)manipulation
C)persuasion
D)education
11

The lines between persuasion and coercion and persuasion and manipulation can sometimes be blurred. Read the following statements and then decide which one is an example of genuine persuasion.
A)Trying to get people to purchase a product that you personally would not use, but has helped others and will help you be successful at your current job.
B)Realizing that people need a little encouragement to buy things, you exaggerate the facts about what your dietary pill can actually do.
C)Doing your best to provide the audience with information that helps them make a truly free and informed choice.
D)None of the above.
12

The type of persuasive presentation that is primarily designed to persuade higher management to make changes is called a
A)motivational speech
B)sales presentation
C)goodwill speech
D)proposal
13

If a recruiter from the Marines is addressing a class of graduating seniors about the benefits of a military career, which type of persuasive presentation is occurring?
A)proposal
B)sales presentation
C)goodwill speech
D)motivational speech
14

A persuasive speech that discusses several alternatives and then shows why one is best is using a ________________________ organizational format.
A)problem-solution
B)cause-effect
C)comparative-advantage
D)topical
15

Which type of persuasive organizational format is designed to boost the involvement and interest of the audience?
A)criteria-satisfaction
B)comparative-advantage
C)problem-solution
D)motivated sequence
16

Which step in Monroe's Motivated Sequence explains the problem clearly and completely?
A)need
B)attention
C)action
D)visualization
17

Mary is giving a presentation using the motivated sequence format. She is beginning to present her solution to the problem. What stage is Mary in?
A)visualization
B)Need
C)satisfaction
D)action
18

The motivated sequence approach works best with an audience when
A)the need step is very clear about the scope of the problem
B)the attention step is especially creative and thought provoking
C)the visualization step is basically clear
D)All of the above
19

If you are trying to get the city council to grant your restaurant a liquor license and you are aware that most of them are social drinkers, your message is likely to fall into their
A)latitude of noncommitment
B)latitude of acceptance
C)latitude of rejection
D)latitude of logic
20

Which of the following examples would most likely boost a speaker's credibility in the eyes of the audience?
A)Intimate knowledge of the subject based on the content of the speech.
B)Speaker being clear about his/her emotional involvement with the subject.
C)Maintaining distance from the audience in order to recognize their individuality.
D)All of the above.