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News Writing and Reporting for Today's Media, 7/e
Student Edition
Sources and Credits

Review Questions
Exercise 4.1
Exercise 4.2
Exercise 4.3
Exercise 4.4
Exercise 4.5
Exercise 4.6
Exercise 4.7
Exercise 4.8
Exercise 4.9
Exercise 4.10
Exercise 4.11
Exercise 4.12
Exercise 4.13
Exercise 4.14
Exercise 4.15
Exercise 4.16
Exercise 4.17
Exercise 4.18
Exercise 4.19
Exercise 4.20
Exercise 4.21
Exercise 4.22
Exercise 4.23
Exercise 4.24
Exercise 4.25
Exercise 4.26

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Summary Leads

Review Questions



1

What are the two main purposes of a summary lead?
2

Describe the inverted-pyramid form of news writing, and explain why most newspapers use it.
3

What are the five W's and H? Where should they be in a news story?
4

Which W or H is the focal point in each of the following six summary leads?
  1. The search for a new president for the university has been temporarily postponed.

  2. Religious displays can continue to be set up in Central Park because there is no law against them, the city attorney said Monday.

  3. In an effort to increase awareness on campus, the WSU Political Union has appointed a new chairperson, and he plans to use advertising to bring about change.

  4. Mayor Norman Hendricks announced today that he will not seek re-election next year.

  5. University Dining Services will attempt to combat the weekly loss of hundreds of dollars by closing the Rotunda and Regents late-night dining areas.

  6. Sunday has been designated "Quit Smoking and Live Day" throughout the state.

5

What are the factors that can influence how a reporter thinks about a story?
6

What is a multiple-element (or double-barreled) lead? Give an example of one.
7

A summary lead should generally contain no more than how many words?
8

What is a buried lead? Why should it be avoided?
9

What is the preferred position for the time element in a summary lead?
10

What is the active voice? The passive voice? Which is preferred in news writing and why?
11

What is attribution, and why is it needed?